Web analysis tools and social media

Calendly

On our website we use the planning and organisation tool of the provider Calendly LLC, 271 17th St NW, 10th Floor, Atlanta, Georgia 30363, USA. You can use this tool to make appointments with us.

When using Calendly, you enter the requested data. The data is stored on Calendly's servers in the USA. In the process, your data is transferred to the USA. In the opinion of the European Court of Justice, there is no sufficient level of protection for the transfer of data to the USA. Calendly uses standard contractual clauses approved by the EU Commission as the basis for a data transfer to the USA. These oblige Calendly to comply with a level of data protection comparable to the EU/EEA.

The legal basis for data processing is Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in making it as uncomplicated as possible to arrange appointments with interested parties and customers. If consent has been requested, Art. 6 para. 1 lit. a DSGVO is the legal basis for data processing; consent can be revoked at any time.

You can find Calendly's privacy policy at: https://calendly.com/pages/privacy.

Facebook

If you access our Facebook fan page, Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 D02 X525, Ireland , collects, stores and processes your personal data in accordance with Facebook's privacy policy. You can find the privacy policy here:

https://de-de.facebook.com/policy.php

Within the framework of the "Facebook Insights" function, Facebook may provide us with the following data categories, among others, in anonymised / statistical form for the purpose of performance measurement and optimisation of our Facebook presence:

-Predefined interactions on our fan page

-timestamp

-country/city of the user

-HTTP language code

-age/gender group

-Previously visited website (so-called referral URL)

-End device of the user

-Facebook user ID (if logged in)

With regard to the processing of insights data, there is a joint responsibility between Facebook and us, within the framework of which Facebook has assumed primary responsibility. This concerns the processing of insights data and the implementation of the data subjects' rights. Please therefore contact Facebook directly regarding all obligations under the GDPR with regard to the processing of insights data. We will forward any requests we receive in this regard to Facebook. Further details are set out in the Joint Controller Addendum, which can be found at www.facebook.com/legal/terms/page_controller_addendum.

You can find more information about Facebook Insights here:

www.facebook.com/legal/terms/information_about_page_insights_data

Google AdSense

We use the online advertising service Google AdSense, through which you can be presented with advertisements tailored to your interests. Google AdSense is a web analytics service provided by Google Ireland Ltd, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google").

We do this in the interest of showing you advertising that may be of interest to you, in order to make our website more interesting for you. For this purpose, statistical information about you is collected and processed by our advertising partners. These advertisements are recognisable by the reference "Google ads" in the respective advertisement.

By visiting our website, Google receives the information that you have accessed our website. For this purpose, Google uses a web beacon to set a cookie on your computer. If you are logged in with your Google account, your data can be directly assigned to it. If you do not wish your data to be associated with your Google profile, you must log out. It is possible that this data will be passed on to third parties and authorities to contractual partners of Google. This website also has Google AdSense third-party ads enabled. The aforementioned data may be transferred to these third-party providers (named at https://support.google.com/dfp_sb/answer/94149).

Please note that this setting will be deleted when you delete your cookies. You can also permanently disable interest-based advertising on Firefox, Chrome and Internet Explorer browsers by downloading and installing the browser plugin available at the following link:

www.google.com/settings/ads/plugin

Contact details from Google:

Google Dublin, Google Ireland Ltd.

Gordon House, 4 Barrow Street

Dublin Ireland

Phone: +353 (1) 436 1000

Fax: +353 (1) 436 1001

You can find more information on data protection at Google here: http://www.google.com/intl/de/policies/privacy

Advertising Privacy Policy:

www.google.de/intl/de/policies/technologies/ads

Google Adwords Conversion Tracking

We use Google Adwords to display advertisements to you on Google and other third party websites. Google Adwords conversion tracking is a web analytics service provided by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Tel: +353 1 543 1000, Fax: +353 1 686 5660, Email: [email protected] ("Google").

With conversion tracking, we can determine how successful the individual advertising measures are.

The advertising is delivered by Google via so-called "ad servers".

For this purpose, we use cookies that can be used to measure certain parameters for measuring success, such as the display of ads or clicks by users. If you access our website via a Google ad, Google Adwords will store a cookie on your PC. These cookies usually lose their validity after 30 days and are not intended to identify you personally. The unique cookie ID, number of ad impressions per placement (frequency), last impression (relevant for post-view conversions) and opt-out information (marking that the user no longer wishes to be addressed) are usually stored as analysis values for this cookie.

These cookies enable Google to recognise your internet browser. If a user visits certain pages of the website of an Adwords customer and the cookie stored on his computer has not yet expired, Google and the customer can recognise that the user clicked on the ad and was redirected to this page. A different cookie is assigned to each Adwords customer. Cookies can therefore not be tracked via the website of Adwords customers. We ourselves do not collect or process any personal data in the aforementioned advertising measures. We only receive statistical evaluations from Google. These evaluations enable us to recognise which of the advertising measures used are particularly effective. We do not receive any further data from the use of the advertising media; in particular, we cannot identify the users on the basis of this information.

Due to the marketing tools used, your browser automatically establishes a direct connection to Google servers. We have no influence on the scope and further use of the data collected by Google and inform you according to our state of knowledge: Through the integration of AdWords conversion tracking, Google receives the information that you have called up the corresponding part of our website or clicked on an advertisement from us. If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, it is possible that the provider may obtain and store your IP address.

The purpose of this is to show you advertising that is of interest to you and to make our website more interesting for you.

The legal basis for the processing of your data is Art. 6 para. 1 lit. f DS-GVO. Our legitimate interest lies in the analysis, optimisation and economic operation of our website.

The stored data will be deleted as soon as it is no longer required for our purposes.

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google and the processing of this data by Google by downloading and installing the browser plugin available under the following link:

http://www.google.com/settings/ads/plugin

You can find more information about data protection at Google here:

http://www.google.com/intl/de/policies/privacy

Google Analytics

We use the tracking tool Google Analytics of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Tel: +353 1 543 1000, Fax: +353 1 686 5660, E-Mail: [email protected] ("Google") on our website.

Google Analytics uses "cookies", which are text files placed on your computer, to help the website analyse how users use the site.

The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

On behalf of the operator of this website, Google will use this information for the purpose of systematically evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator.

If individual pages of our website are called up, the following data is stored:

-three bytes of the IP address of the user's calling system (anonymised

IP address)

-The accessed web page

-The website from which the user accessed the page of our website (referral URL).

-The subpages that are called up from the page called up

-The length of stay on the website

-The frequency with which the website is accessed

We use Google Analytics with IP anonymisation activated. This ensures that the

IP addresses are shortened by the last octet (e.g. 192.168.79.***; so-called IP masking). An assignment of the shortened IP address to the calling computer or terminal device of the user is no longer possible.

The Google Analytics service is used to analyse the usage behaviour of our website. The legal basis is your consent in accordance with Art. 6 Para. 1 lit. a) DS-GVO.

We delete the stored data as soon as it is no longer required for our recording purposes. In our case, the storage period is a maximum of 24 months.

http://tools.google.com/dlpage/gaoptout?hl=de

More information on the terms of use of Google Analytics:

www.google.com/analytics/terms/de.html

More information on the data protection of Google Analytics:

https://support.google.com/analytics/answer/6004245?hl=de

In addition, you can change your consent in the cookie settings [Change your consent] at any time.

Google Campaign Manager

We use the online marketing tool Campaign Manager from Google. Campaign Manager is a service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, Tel: +353 1 543 1000, Fax: +353 1 686 5660, Email: [email protected] ("Google").

Campaign Manager uses cookies to serve ads that are relevant to users, to improve ad campaign performance or to prevent a user from seeing the same ads more than once.

By means of a cookie ID, Google records which ads are displayed in which browser and can thus prevent ads from being displayed more than once. In addition, Campaign Manager can use cookie IDs to record so-called conversions that are related to ad requests. This is the case, for example, when a user sees a Campaign Manager ad and later visits the advertiser's website with the same browser and makes a purchase.

Due to the marketing tools used, your browser automatically establishes a direct connection with Google's server.

Through the integration of Campaign Manager, Google receives the information that you have called up the corresponding part of our website or clicked on an advertisement from us.

If you are registered with a Google service, Google can assign the visit to your account. Even if you are not registered with Google or have not logged in, it is possible that the provider collects and stores your IP address.

The Campaign Manager(DoubleClick Floodlight) cookies used allow us to track whether you take certain actions on our website after you have accessed or clicked on one of our ads on Google or on another platform via Campaign Manager (conversion tracking). This allows us to send you targeted advertising.

The legal basis is consent in accordance with Art. 6 para. 1 lit. a) DSGVO.

We delete the stored data as soon as it is no longer required for our purposes.

You can prevent cookies from being saved by setting your browser software accordingly. You can deactivate the display of personalised advertising via a browser plug-in at https://support.google.com/ads/answer/7395996?hl=de.

You can also deactivate the display of personalised ads here.

For more information, please see Google's privacy policy:

https://policies.google.com/privacy?hl=de

https://policies.google.com/technologies/ads?hl=de

Google Fonts

We use Google Fonts on some of our websites. This allows us to integrate certain fonts into our website. These fonts are provided by Google via servers in the USA. When calling up our website, the visitor's web browser establishes a direct connection to these servers. Among other things, the visitor's IP address is transmitted to Google and stored there.

Further information about Google: Google Inc., 1600 Amphitheatre Parkway, Mountain View, California 94043, USA

Further information on data protection at Google:

https://www.google.com/policies/privacy/

Google Fonts (with IP anonymisation)

We use Google Fonts on our websites. This allows us to integrate certain fonts into our website. These fonts are provided by Google via servers in the USA. When calling up our website, the visitor's web browser establishes a direct connection to these servers. We have integrated the Google Fonts in a privacy-compliant manner, in which no IP addresses are transmitted to Google.

Further information about Google: Google Inc., 1600 Amphitheatre Parkway, Mountain View, California 94043, USA

Information on data protection at Google: https://www.google.com/policies/privacy/

Google Fonts (local storage)

We use Google Fonts on some of our websites. This allows us to integrate certain fonts into our website. These fonts are usually always stored locally and there is no data transfer to the USA.

The legal basis for data processing is your consent according to Art. 6 para. 1 lit. a DS-GVO.

Further information about Google: Google Inc., 1600 Amphitheatre Parkway, Mountain View, California 94043, USA

Further information on data protection at Google:

https://business.safety.google/gdpr/

Google reCAPTCHA

In order to ensure sufficient data security when submitting forms, in certain cases we use the reCAPTCHA service, a service provided by Google LLC, 1600 Amphitheater Parkway, Mountainview, California 94043, USA.

This enables us to distinguish whether the input is made by a human being or abusively by automated computer programs (bots). Through the use of reCAPTCHA, the user's IP address and possibly other data required by Google for the reCAPTCHA service are transmitted to Google. The data protection provisions of Google LLC apply here.

The legal basis for the use of reCAPTCHA is Art. 6 para. 1 lit. f DS-GVO. The verification of form entries as to whether they were created by a human being represents a legitimate interest of the website operator.

European contact details of Google:

Google Dublin, Google Ireland Ltd.

Gordon House, 4 Barrow Street

Dublin D04 E5W5

Ireland

Telephone: +353 1 543 1004

For more information on Google LLC.'s privacy policy, please visit http://www.google.de/intl/de/privacy or https://www.google.com/intl/de/policies/privacy/.

Google Tag Manager

Google Tag Manager is a solution that allows marketers to manage website tags through one interface. The Tag Manager tool itself (which implements the tags) is a cookie-less domain and does not collect any personal data. The tool triggers other tags, which in turn may collect data. Google Tag Manager does not access this data. If a deactivation has been made at the domain or cookie level, this remains in place for all tracking tags implemented with Google Tag Manager. https://marketingplatform.google.com/about/analytics/tag-manager/use-policy/.

Instagram

If you visit our Instagram channel, personal data will be stored and processed by Meta Platforms Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 D02 X525, Ireland, as provider of Instagram in accordance with Instagram's privacy policy. You can find the privacy policy here:

https://help.instagram.com/519522125107875

We use the statistics service Instagram Insights for

the purpose of demand-oriented design and continuous optimisation of our pages. This service records your activity on our site and makes it available to us in anonymised statistics. This provides us with information about, among other things, the interactions of our fan page visitors, the views of our page, the reach of posts, information about the activity of our subscribers as well as information about which countries and locations our visitors come from and statistics about the gender ratios of our visitors. It is not possible for us to draw conclusions about individual users or access individual user profiles.

Meta Pixel / Meta Conversion Tracking

We use the visitor action pixel of the provider Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2 D02 X525, Ireland ("Meta") within our website. The remarketing tag or tracking pixel of Meta was implemented. Meta and we are jointly responsible for the data processing.

The meta pixel makes it possible for Meta to determine the visitors to our online offer as a target group for the display of advertisements (so-called "meta ads"). The tracking of a user can also take place across several websites. We use the meta pixel to display the meta ads placed by us only to those meta users who have shown an interest in our online offer or who have certain characteristics (e.g. interest in certain topics or products determined on the basis of the websites visited), which we transmit to Meta (so-called "custom audiences").

With the help of the meta pixel, we can also track the effectiveness of the meta ads for statistical and market research purposes ("audience insights") by seeing whether users were redirected to our website after clicking on a meta ad (so-called "conversion").

The meta pixel is a Javascript code that sends the following data to Meta:

-HTTP header information : including IP address, web browser information, page location, document, website URL and web browser device (computer, smartphone, tablet, other) as well as day and time of use.

-Pixel specific data: Pixel ID and meta-cookie data including your meta ID (these are used to link events to a specific meta-advertising account and thus associate them with a meta-user).

-Additional information about the visit and about standard and custom data events.

You can find more information here.

We also use the additional function "automatic extended matching". Here, data such as first and last name, place of residence, email addresses, telephone numbers or Meta IDs of the users are transmitted to Meta in encrypted form for the creation of target groups ("Custom Audiences" or "Look Alike Audiences"). This also includes data from non-Meta users and from users who are not registered with Meta when they visit our website. This can also identify website visitors who have deactivated the storage of third-party cookies.

If no meta-cookies are stored in your browser, no classification into one of the user groups designated as "Custom Audience" will be made. However, if an assignment of the meta ID contained in the meta cookie to a meta user has been made, Meta will assign this user to a so-called "Custom Audience" based on the rules defined by us.

According to the case law of the European Court of Justice, we are jointly responsible with Meta for the operation of the tracking pixel with regard to compliance with data protection regulations. In this context, Meta provides the associated IT infrastructure as well as the website of the social network and is basically the primary contact when it comes to the processing of your data on the pages of the social network (e.g. information or deletion). However, you can also assert your legal rights against us. In this case, we will forward your requests to the operator of the social network. We use the meta pixel to display the "meta ads" we place to meta users who have shown an interest in our online offer or who have certain characteristics that we transmit to Meta (so-called "custom audiences").

The legal basis for the use of Meta Custom Audience is your consent in accordance with Art. 6 para. 1 lit. a) DS-GVO.

You can find more information about this here and in Meta's privacy policy.

Stripe

We offer the option to pay via the payment service provider Stripe Payments Europe Ltd, 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland. When paying via Stripe, we pass on the information you provided during the ordering process, along with information about your order (name, address, account number, bank code, credit card number if applicable, invoice amount, currency and transaction number) in accordance with Art. 6 Para. 1 lit. b DSGVO. Your data will only be passed on for the purpose of payment processing with the payment service provider Stripe Payments Europe Ltd. and only insofar as it is necessary for this purpose. You can find more information about Stripe's data protection at: https://stripe.com/de/privacy#translation

Munich, the 23.10.2025

Recht 24/7 Schröder Rechtsanwaltsgesellschaft mbH